Our support
The Client Lead
While everyone agrees that a media-marketing mix is important online to guide consumers throughout their journey, it can sometimes be challenging for advertisers to understand the synergies between the various channels—including new search and acquisition environments related to LLMs—and to have a dashboard view of their current strategy.
That’s where our Client Lead comes in!
Responsibilities and tasks of the Customer Lead
If we had to sum up the Client Lead's mission in one sentence, it would be "to make the complex day-to-day aspects of your multi-channel digital strategy simple".
The Client Lead is not responsible for managing your media campaigns, but will work alongside the operational experts on a daily basis to capture the essence and fruits of media activations.
Its mission is also to help you take a step back from your digital strategy by carrying out specific analyses and taking a critical, agnostic look at the media mix at work.
Our approach
In order to meet your needs, we have set up a "Client Lead" at ikom who is the customer's central point of contact.
His role is to coordinate the customer's digital marketing actions and ensure that they are properly activated on the various levers used by the customer.
The expertise, the business knowledge and the ability of this person to understand the needs and translate them into concrete activation allow our customers to accelerate strongly on the digital. Project management and coordination between all stakeholders is a real key factor of success.
Testimonials
Read our testimonials
I'm very satisfied with the Client Lead I work with on a daily basis. He's concrete, very business-like, and he pushes through requests quickly!
He quickly understands our needs and the adjustments required.
We needed someone who was a driving force, and not just waiting for our recommendations.
We know our business and he knows his.
Nothing to say except that all's well so far!
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Alban
MONETTI
I find that the intervention of the Client Lead with whom I work on the Google Ads account has brought a strategic vision and much better coordination of the more operational consultants.
At my level, I find her intervention very useful.
Bernard
LOT
I have been working with the ikom teams for several years on the management of our Ads campaigns; their responsiveness, their attentiveness and their ability to be proactive support us every day in optimizing our SEA strategy.
Over time, our exchanges have allowed us to build a genuine relationship of trust. Today, Ikom is no longer just a service provider for me, but a full-fledged partner, someone I can rely on and with whom I want to continue moving forward in the long term.
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Olivier
GIBERT
